Can a good inventor become a successful entrepreneur? Based on many cases, it's reasonable to suggest that for every inventor that did develop keen marketing skills, there was at least one that didn't stand a chance regardless of how much blood, sweat and tears went into the venture. I think it's best to remember that in most instances, inventors need entrepreneurs and entrepreneurs need inventors. I'm convinced the partnering of those distinct and important talents works to everyone's advantage.
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The successful entrepreneur and the successful inventor are both tireless and are able to rebound with a positive mental attitude as well as an abundance of energy each morning. Problems within the product development process are always numerous beyond comprehension and the answers are rarely obvious.
Both handle pressure by keeping it contained within the background and never allow it to become an obstacle. All entrepreneurs and inventors feel pressure and it must be addressed and tolerated without having adverse effects on their programs as well as their personal lives.
An entrepreneur might listen to all and ask advise from all. He will review case studies and constantly challenge the price of the product without jeopardizing development progress. Inventors tend to change direction too easily, almost always having a better way to do it instead of making the original path better.
Entrepreneurs are detail oriented all day long, mostly because budget restraints force them to be. They have check lists and plans of action they continuously refer to. They believe in schedules knowing windows of opportunity close quickly. Inventors are detail oriented first thing in the morning, but it fades very quickly.
Inventors often think they are also entrepreneurs. However, most do not like entrepreneurs or marketing people as well. They don't undervalue their talents; they just have difficulty acknowledging them. Most entrepreneurs totally respect all inventors they meet. Some of them want to be inventors also, but few are.
An entrepreneur will see the marketing value of a new product idea before the inventor will. Inventors aren't willing to see it until they themselves determine it's ready to be seen.
Inventors tend to be introverts. Marketing and sales people tend to be extroverts. I'm not a psychologist, but I truly believe this is so. A marketing guy will smile and make you want to listen to the sales pitch. The inventor will not smile and will expect your undivided attention as he describes the product in detail to you.
There are many phases to a product development cycle and no one does all of them perfectly. Finding the right people to take charge of each area is always a plus. However, knowing your idea inside and out, and knowing its product worth is the secret to making it successful. http://www.ldouglas.com/Larry-Douglas-EBooks.html
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